21 Cold Weather Outfit Ideas to Embrace the Outdoors in Style


Photographed by Josh Olins, Vogue, October 2018

After months of lockdown, any time that we can spend outdoors is essential for our sanity. Whether it’s a daily neighborhood walk in the city or safely escaping to a picturesque cabin upstate for a quiet weekend away, the pandemic has everyone embracing an outdoor lifestyle in any way that they can. And while this may seem like a new way of life for many, especially those of us who are urban-dwellers, to Norwegians, this idea of essential open-air living is not a new concept. In fact, they have a word for it: friluftsliv is a concept that literally translates to “free air living” and encourages people to spend time in nature no matter what the weather conditions may be.

It is essentially an extension of the hygge lifestyle, one that, according to Etsy is really catching on in the fashion and lifestyle retail categories, except instead of cozying up indoors, you’re finding comfort and serenity while, say, jogging through the forest, hiking in the mountains, or gardening. In other words, friluftsliv is the new hygge, and therefore it’s time to take the coziest items in your wardrobe from the living room to the great outdoors.

There are plenty of health and wellness benefits to spending time in nature and allowing yourself a bit of escape, but it also offers the opportunity for you to outfit yourself in stylish, warm, and joy-sparking outdoor gear. Even in the dead of winter, it’s easy to get excited about bundling up and heading out when there are covetable collaborations like Gucci’s new partnership with The North Face, which includes pretty printed puffers and logo-clad camping backpacks that will be available online later this month.

Not to mention, now would be a good time to take the designer iterations of those fashion-forward fleeces and hiking boots that have been trending for a few seasons for a real spin. And of course, there’s no shortage of accessories to keep you warm and looking cool either, like MM6’s oversized padded scarf to Bottega Veneta’s all-in-one funnel neck warmer and mittens. A pack of hand warmers to carry with you or an outdoor fire pit to gather around wouldn’t hurt in keeping you content outside, either. 

Prepare to face cold weather and embrace friluftsliv in style. From winter hikes to ice skating and everything in between, here are 21 ways to dress the part for your next grounding winter adventure. 



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